5 Things I Learned from “The Social Network”


Have you seen it yet? If not, you should definitely go check it out. Being a social network enthusiast, this movies wasn’t just entertainment for me. It was sort of like a lecture. I could probably write-off the ticket stub on my taxes. *chuckle* (that’s not a joke…but maybe it is)

1. There’s no point in creating something that already exists. The Social Network is the story of one (or two) very messy lawsuits. One person claimed he invented Facebook, three others claimed they had the idea first. Once Facebook was out in the public, the need for another Facebook-like network was obsolete. Completely unnecessary. You’ll hear/see/feel the anger in these guys over the anguish of losing control over their idea because someone else beat them to the punchline. If what you want to do already exists, be creative and do things differently. No one wants two of the same things if they can have two different things.

2. “It won’t be finished…the way fashion is never finished.”
I can’t remember whose line this was in the movie, but its pretty genius. Yea, in reality FB may die someday (just like Myspace has deteriorated). But the idea is to create something that is always evolving – not toward an end, but toward a new look. It’s actually the story of life. You set a goal. You reach the goal. Then you set a new goal. It’s never really finished. Make this your goal – to always be evolving, to always be growing, changing, innovating. Just like fashion.

3. “”A million dollars isnt cool. You know what’s cool? A billion dollars”
Dream Big. This movie is all about dreaming big, expanding, and doing things that have never been done. If you’ve got an idea, one-up yourself and think of the next bigger idea.

4. Choose your partners wisely.
This one’s for the bands out there. Yea…trying to make 4 people happy is hard, but if you’re not on the same page about the most practical things, you’ll fall apart. This is why the turnover rate for bands is so high. Read one of Grassrootsy’s older blogs: Starting a Band? Here Are a Few Things You Should Do

5. Be strategic
If you watch the movie, you’ll see that Facebook gets its start at Harvard and then slowly expands to the colleges in close proximity to Harvard. The reasoning behind this (according to the actor who plays Facebook’s founder) is that students visiting their friends at other schools would see them on FB and join, resulting in a major “buzz” effect in a concentrated area. Genius. A form of word-of-mouth by association. Make sure you have a game plan because it will help to guide your growth.

DID YOU SEE THE SOCIAL NETWORK?
If you saw the movie, comment below and let Grassrootsy readings know if you picked up on anything worth sharing.

Speaking of Social Networks, how about Tweeting this post…or even better…Facebooking it!

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One Comment on “5 Things I Learned from “The Social Network””

  1. Craig Says:

    I think it was Mark’s line about fashion, and to his credit that’s why facebook is what it is, it’s constantly finding ways to become more and more relevant… Myspace owners – watch the movie and bring a notepad.

    That was a really great list – for internet nerds this movie was like Scarface. I’d also add that it really showed the power of viral marketing, which you mentioned under being strategic. It was clever how they showed that the creators of the site didn’t necessarily focus on telling people about it, they focused on telling people that they knew would tell people. Same could be said for music – don’t necessarily focus on people that will listen to your CD then put it down, focus on the enthusiasts, the people who can’t stop talking about music if they tried, then they’ll help get the word out for you

    Great article, really enjoyed reading it!

    Craig
    thepittsburghscene.com


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